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Profit First

Have you Read the Book?


Profit First is not just another business book. It is the accounting revolution of the century for small business.

When I read Profit First, I realized exactly what Mike was doing. He was creating a movement.

Mike recognized that GAPP accounting principles don’t help small business owners manage their money on a day-to-day basis, because small business owners don’t have a CFO and a controller on hand to steer the ship. So, he wrote a book…and then he got the accountants, the bookkeepers and the financial coaches on board to help out, because just writing a book isn’t enough!

Accounting is actually kind of hard. So, when you are ready to transform your business and your life using Profit First, you actually have someone to help you. 

I use Profit First with my clients because it works (and because I have seen what doesn’t work).  Profit First works because it leverages the way we behave. We behave based on money in the bank, not based on a budget we developed 5 months ago.

I now use Profit First as the underlying framework for my financial teachings (alongside traditional GAAP accounting).

My clients love it!

What is Profit First?

Profit First is a profoundly simple yet shockingly effective accounting strategy that will transform your business from a cash eating monster into a money making machine. This method uses human nature, rather than traditional yet ineffective financial statements, to drive profitability from your very next deposit forward.

Support and Accountability

The Profit First method is 100% successful for all businesses that stay 100% consistent with the method. Sticking with the system, by yourself, can be a challenge at first. As a Profit First Certified Professional I integrate a 90 Day Kickoff strategy to get you going and see results quickly. I then provide follow up monthly or quarterly check-in’s to ensure you are constantly driving profits and help you navigate any challenges.

Peace of Mind

Financial statements can be impossible to understand and use for anybody without a degree in accounting. Profit First is simple and accessible. Imagine having complete clarity on your financial picture. Imagine being able to make money decisions quickly and easily without scratching your head over financial statements. No more cringing when it’s time to look at numbers.  Instead, assess your financial picture with joy and ease.

Immediate Results

The process of optimizing your profits takes effect literally by your next deposit. There is no long consultative process to get started. We’ll simply implement a few changes in your cash management and start you increasing profitability from day one.